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In 2015, the Xiaomi Rice Noodle Festival introduced a power strip with a USB port, which is completely different in design and function from the traditional patch panel. This plug-in board became a blast when it was launched. According to public statistics, the sales volume of this plug-in board was 247,000 on the day of launch. The sales volume in the three-month market exceeded 1 million, and the sales volume has already exceeded 10 million. For a less eye-catching essay, the data is a bit scary. The green rice technology that produces millet patch panels has also made a name for itself in the market, becoming one of the few companies that have sold over 100 million millet eco-chains.
After the millet patch panel, the Bull, Netease, Orrick and other brands have also introduced a power strip with a USB port, the appearance, function and millet patch panel are exactly the same, but the volume is not as small as the millet patch panel. With the increasing number of USB patch panels on the market, such patch panels have gradually become the favorite of young people. It can be said that the millet patch panel has changed the situation of the entire patch panel industry.
Nowadays, as a well-known Xiaomi ecological chain enterprise, the products of Qingmi have long been out of the scope of the patch panel, and the data cable and charger have become the choice of rice noodles. In 2018, Qingmi also launched the Mijia car inverter, which was sold out in the first 10 minutes. It can be said that it is quite hot.
It is reported that Qingmi Technology was established in 2013. After a year and a half, the millet patch panel was launched. Later, data lines, inverters, etc. were launched. As a newly established company, what is supporting the green rice is so powerful. What about R&D capabilities? This starts with the hero-breakthrough technology behind the blue rice technology.
Founded in 1995, Breakthrough Technology is a national high-tech enterprise, a high-tech enterprise in Zhongguancun, a national standard in the field of power supply, and a leader in national security. In 2000, the breakthrough technology passed the audit of China Aerospace Science and Technology Group and became a fixed-point production enterprise for aerospace sockets. It provided space-specific converters for Shenwu and Shenliu devices. This positioning has stabilized the image of high-tech sockets.
Entering 2013, this is a very rapid year for China's Internet development. Breaking through technology began to transform the Internet direction. At that time, Xiaomi, one of the representatives of the Internet industry, decided to change the status quo of China's power strip industry and provide consumers with images. Artwork-like patch panels. Breakthrough technology is in a leading position in research and development and industry status, and Xiaomi has an advantage in Internet thinking and channels. The two hit it off and jointly established Xiaomi Ecological Chain Company - Qingmi Technology.
The development of new products, R & D team is the most important, and the breakthrough technology R & D team is well-known in the industry, with nearly 20 years of research and development history, is the industry electrical accessories standard committee, lightning protection technology standard committee members, the new national standard development Participants and developers, won the China Industrial Creative Red Star Award seven times. At the beginning of the establishment of Qingmi Technology, a number of senior engineers were selected from the breakthrough technology research and development center to be responsible for the research and development of millet patch panels.
In the process of research and development, in order to make the product thinner 1-2mm, the breakthrough technology pays to challenge the industry standard parts, and optimizes the standard parts that have not changed for more than ten years, which means huge investment in time, energy and money. . In appearance, in order to make the product more exquisite and beautiful, it took seven and a half months for the research and development to be finalized, and the internal circuit boards and electrical components were repeatedly pushed back. After a full year and a half, it was the beautiful millet patch panel.